Yes, Harrison Ford is asking us to protect the rainforest, since deforestation releases a massive amount of carbon into the atmosphere. Nothing special there- plenty of celebrities are hawking environmental causes these days. But you've got to give the man points for originality. He makes his case through the medium of chest-waxing, subjecting his furry pecs to the horrors of some sociopath in a white jacket and a whole lot of parafin. Why?
"Every bit of rainforest that gets ripped out over there, really hurts us over here."
Indeed. Here's the spot:
Way to take one for the team, Harrison. Of course, his hatred for carbon emissions must have something to do with the time he spent frozen in carbonite in the late 1970s. Carbon, carbonite...they must have at least a passing similarity.